Turbulent times release opportunity
Unpacking your IP as a Professional
I’m Coach Cameron and welcome to the Master Coaching Programs for Small Business. I will share with you about how you can stretch your business even more than what you are currently do. This is particularly resourceful if you are a service professional and products are not in place in your business.
A service professional might be a dentist, doctor, personal trainer, consultant, or anyone that services something and does not have tangible products. I want you to think about the list of things as I read them out and contemplate whether you could employ that into your business? If you were a dentist, how would you put forth some ideas of these programs to your clients? How would you provide these products to your clients to value-add or even sell them on your websites or in stores?
If you are a personal trainer, how would you use some of these products to add value to your current clients or self for a profit? A lot of these products created once will take some time for you to sit down and develop, but you can keep making money out of them or keep adding value to your current clients, and they’ll be grateful for it.
Think about some e-Books that you could create. It’s a cheap way of getting some information out there. It makes you an expert and lets others see your quality of work before they commit to anything. You can also give free e-Books away on your website to introduce prospects about your services.
Next, you can do some presentations. It is not a product but you might run one presentation every quarter or once every month if you can. It can be on anything in your specific field. You can encourage people in the presentation or you can just offer it as part of the phase for coming to your business.
Next, think about some coaching programs and what could you come up with that would value-add to your clients. Think of the information products that will add value or can be sold to your clients. Would you make an audio program or a video program that would educate your clients? You can give every new client an audio program or a video program to push them in the right direction and they could get everything they need to know upfront, and use your business for empowerment in such a way that they already know all the steps they need to take to be successful or to get the best out of your product or service. Some emails or auto responders can be used to capture everyone’s email and don’t just sell stuff in the emails. People get so much of junk mail. Hence, you need to give them an email of good quality information that’s going to help them with the service you offered them.
If you’re a dentist, you’re not sending them out emails to remind them to come in again or get another checkup or sell them again, but you will email them information on general health, healthy eating, taking care of the teeth, what to do as you get older, and how to keep your teeth white and shiny. There are a lot of different informative things that you can offer to people regularly.
Webinars are also helpful. You can think of how you can get people interested to click on or look at you doing some webinars, or even if it’s just an audio webinar highlighting your products and services and positions you as an expert in your field.
I hope that has been useful for you. There are audio programs, videos, e-books, books, and other things that you can unpack as extra stuff in your business to add value to your current clientele or sell on your website.
Sign up to become a regular member of my coaching programs which include ebooks, audios, videos and monthly coaching updates and tickets to my events – total value worth $400 per month – yours free when you sign up in the blue form at my coaching and speaking website at http://www.leapingthroughlife.com.au
What’s your business issues?
Hi again, Coach Cameron here from Leaping Through Life and CEO of Small Business Master Coaching.
You know, what I believe a lot of people should look for in business is actually a good coach who can help them increase revenue, lower costs, improve systems, improve their lead generations and help them with both online and offline marketing.
Personally, if I was looking for a business coach, or someone to help me do those things, I wouldn’t want just someone who has paid a couple of thousand dollars to do a course on maybe say, business marketing or NLP. Sure, all that sort of stuff is really good but do they actually walk the talk? Have they got a runs on the board and have they run their own successful business models already? And if the answer is no, well then you’re just working with someone that’s done the training and might not really understand the day-to-day running of a small to medium business.
So, what I help people do as a business coach is I help managers and business owners identify some issues in their business because I get it. I know what it’s like to be in business. So I sit down with people and I help them identify some of the issues that are in their business currently.
From those issues, we identify or we highlight the top issues and we work with those ones first. From there, we look at the problems of those top issues, what are some of the challenges they face, what are some of the things they have to go through on a daily basis to get stuff right. Once we’ve identified the issues, we go through some of the problems then we look at the outcome, what’s the final result that the business owner wants from the issue? Is it to raise capital? Is it to improve revenue? Is it to create more leads?
Once people know what the outcome is, they can be coached or helped to achieve their goals a lot faster. If you start off coaching someone or when I start off working with someone both on and off a sporting field and on and off the business arena, it’s really hard to work with people that don’t know where they’re going. And that’s why that process is really important.
So I encourage you now. Take five minutes to identify some of the issues in your business you’re currently facing. Look at some of the problems or challenges that are ongoing as part of those issues. And then really get to the nuts and bolts and identify what is the end result that you would like. What should it look like if you could wave a magic wand over your business? What would the end result look like for you that you’d be truly satisfied with and happy with that outcome? Once you can identify those three steps, you’re on your way to improving your profitability, your productivity and your overall health of your business.
Thanks for clicking through. I look forward to seeing you really soon in person at one of my workshops or events, or I hope to get to coach you with one of our excellent membership programs.
Keep Leaping Through Life - warm regards, Coach Cameron Roberts.
For info about corporate coaching and workplace wellness go to www.leapingthroughlife.com.au or for specific business coaching keep checking out http://smallbusinessmastercoaching.com
Dealing with Conflict from the Public
Hi Coach Cameron Roberts from Leaping Through Life and Small Business Master Coaching.
Thanks for clicking through to our Corporate Coaching and Business Owner Support Programs. Today, I want to talk about business primarily.
I recently learned of a really good professional speaker one of the ways of which you can approach conflict in the marketplace. So when a client has a disagreement with you and they come on really heavily and offer a verbal challenge to you, personally, what I used to do is get really defensive and try and counteract that or solve that problem for them whilst alleviating that frustration.
But this professional speaker actually gave us the tip of focusing internally on your own breathing and on your own state of mind and your own health. And what I find that does is it keeps my mind clear up so I can listen to the person intently and really focus on what it is they are trying to vent out.
What you find is that if you actually let the person who has got that build up frustration or the build up anger or the problem, they actually just get to vent it all out. And once they calm down, then you can ask them, “Well, what can I do to help you? What are some of the solutions do you like me to provide or the business to provide?”
Now, you might not be able to provide them all on the spot, and often, it’s a good opportunity for you to put some margins in place. And you might say things like, “What sort of solutions would you like me to provide for you to fix that problem?” And when I offer you the solutions, then you can create the margin for yourself by saying, “Well look, that’s not a process I can fix immediately right now. But how about if you leave it with me for 24 hours or 48 hours, and I’ll touch base with you on the best options I can come up for you.” And what you’re doing there is creating some time where they can go away and relax and calm down, and it takes the heat out of the situation if you like.
So there are two tips that you can use when confronted with conflict in the marketplace. It’s really helpful if you’re working with the public on a regular basis.
We have two great Membership coaching programs that you can be a part of click here for our Master Coaching Membership (business owners/manager/leaders)
or click here for our Health and Fitness Membership Program.
You can see more of our coaching products and programs at www.coachcamerons.com – Warm Regards, Coach Cameron.
The Power Of Social Connections
Hi again, Coach Cameron Roberts here from Leaping Through Life! Thanks for clicking through to the Leaping Through Life Corporate Coaching and Small Business Master Coaching Programs.
Today, I quickly want to share with you about the importance of connections. Now, I’d like to really share about the importance and the power of social connections. In life, we face a lot of stress and a lot of busyness, and I think it’s really important that we take time out to hang with people who we just do life with. We need to stretch ourselves and invite people over and go to people’s places we might not already know, just to establish some new connections and some new social networks.
I mean, think about your business. You could be at a party and you could actually network with someone you’ve never met before that might have a thousand or $100,000 contract ready for you to take up if you’re a small business contractor or a small business owner.
Business aside, the importance of social networking and connecting with friends and connecting with mates is really important. It’s not about just going out and wrecking yourself and wrecking the town but actually have a really great time together, having some great laughs and sharing some great stories so everyone feels good. And you know what? That’s one of the best ways to deal with stress, is to just get a handful of people together who enjoy doing life together, have some funny jokes and some good laughs together and think about some of the great things that you’ve done in your lifetime.
Often, when you look back at your life, you’re not going to remember the busy-ness of your work or the things you’ve done in the office, but you remember those special moments. You remember those times together with family and friends. You remember those funny times you had with some good mates.
So I want to encourage you as this week kicks on for you, or if it’s the end of your working week, I want to encourage you to create some special moments for yourself. Think about how you can get together and get connected with some people who you know and enjoy and make sure you have some laughs because the laughs will just free you of your stress and they’ll just free you of your busyness. You’ll forget all about everything that’s happened at work for that week and you’ll just be able to enjoy yourself. And for next week, you can go on and push forward and be better than what you were this week at your workplace.
Well I hope that’s helpful. If you want more information about our coaching services, you can always check me up online at leapingthroughlife.com.au and if you leave me your name and your email address in our Contact Us form.
You can also join one of our two Membership Coaching programs for less than a cost of a coffee per week.
Click here for the Master Coaching Membership.
Click here for the Health and Fitness Coaching Membership.
Thanks for reading on – keep Leaping Through Life, Coach Cameron.
ps: leave me a comment, let me know how I’m doing!
How to tighten up the recruitment process in your business.
At Small Business Master Coaching, we take our role of supporting you and your business seriously. Coach Cameron Roberts is an experienced business owner and knows the challenges that arise from having the wrong staff onboard. When looking for an employee or new people it is critical that in your small business, you have a procedure that you can follow to make sure that you get the right person for the job.
It is easier than you think in small-business to hire the wrong person. Most people when they apply for a job are really keen and motivated to get the position, they often stretch the truth a little bit to ensure they get the job today, so they can meet their own needs and desires.
The problem is however, as these potential employees are going through your recruitment process they are taking up valuable time for yourself, your staff and your business.
This is why it is critical in small-business to make sure you have an objective recruitment process that will weed out any people who are not 100% behind working for you and your small business.
A simple but effective recruitment process can look like the following model:
First of all, a person comes in and fills out a standard recruitment application. This is just some simple paperwork to get the details and capture their availabilities. You can also look at previous experience and ask them for referrals that you can call up to see how they worked at their previous place of employment.
The next process you may want to look at is to engage them in a trial. This trial can be a simple 30 minute trial when they come into your business, maybe even as a client or a customer to see if they like working in your small business and in your working environment. It is a simple but effective way to see how some people will respond to your working environment and you get to see firsthand if they handle the pressure that they might come under once they commenced working for you and your small business.
Only after a potential employee fills out the recruitment application and then comes in for a small 30 minute trial for the position, do you sit down with them and go through an interview process. This way they have already met two of your requirements; being the recruitment application and the small trial at your business, before you have to invest any time on them doing an interview process.
A lot of small business owners make the mistake of doing an interview process first. However if you have 40 people apply for or a position and then you interview 10 to 20 people from the list of 40 – this takes a while of your work and time up to get through.
Adding in a few extra steps before the interview process, you can easily manage these recruitment application procedures to ensure that you get the best person for your job.
Get busy on designing your own recruitment application process today and watch new people coming to your business be more effective and efficient employees.
Wishing you all the business success for this year and beyond.
Keep Leaping Through Life…Warm regards coach Cameron
Consumers of 2011.
At Small Business Master Coaching we are always looking for ways to help business owners stand out from the crowd. One of the ways to do this is by given consumers what they want. These days’ people are looking for something different. In your business you people want to experience things that they don’t experience elsewhere in your industry.
In your small business you could be driving sales and increasing profits and one of the best ways that you can do that is to design your experiences with your clients and your customers.
Consumers in 2011 are a hard nut to crack. With wage rises, retail spending and job growth this year spinning there is an increasing but over accumulation of more goods in the marketplace.
A new desire on the rise in the consumer’s mind is that they want the feeling and experience of what they are spending their money one. They purchase their shopping for the experience and this need not be with the big retailer but they are happy to part with their money in a small business just like yours – be it online or off-line. If you can provide them with a unique and a happy experience then you can win the business back of the big retailers.
Here are some of the ways in which you can offer an experience to your consumers or clients:
How about holding some classes or to do lessons on how to use your products and services.
Experience comes at a price, and this need not be expensive from a small business perspective. You get to use your communication tools to get across to your customers and clients. Look at how you can contact them via mobile phone and SMS and make sure you are constantly engaging them with inviting offers in your messages.
At every opportunity use your social networking sites and skills to promote your businesses and services to the wider community – let will know that you’re around and in you’re the expert in your field.
Let them interact with your products and services so that it makes them feel special and that they feel secure when they buy the products or services. At every opportunity the consumers, like to try before they buy, so why not let them do this at their own place and at the right time.
What is it that is different to what they’re used to experiencing when buying products and services from your industry or small business?
Change your music, update your lighting in store, put a water cooler machine in the corner and even consider setting up child’s playground area with toys included.
Think of something creative and something small and personal that you can offer your consumers and clients that makes visiting your business inviting, warm, and friendly.
Lastly always make sure that you build a healthy online presence. Being online doesn’t have to cost you thousands of dollars but it does have to be a good representation of your business and what you sell or what you stand for. A website can be about telling people what you do and what you’re best at and it can also be a way of providing them with information for them to make a good buy decision as previously mentioned. Be sure you take advantage of each of the social media and social network sites like Facebook and twitter to communicate to a wider range of people about your products, your expertise and your services.
It’s not enough just to have social media presences – you have to make sure that you use your social media to engage your clients and potential prospects. Use Facebook in a way and be creative, see what you come up with. What new ideas and new concepts can you use to get people involved at the level of social media that you want them to be involved in?
Maybe you can put a Facebook offer on your site so that your friends can redeem the offer by bringing it back to the store.
At all times engage your customers as much as possible. Customers, clients and potential prospects who are happy and who are engaged in a friendly manner will spend more money and have a higher spend rate within your small business every single time.
Let your customers enjoy their experience, and consider handing over demonstrations or things that they can take home like a little mini show bag or hold an activity of some type – it is about experimenting with your marketing and coming up with effective and efficient marketing techniques that don’t cost the earth and break your bank. Marketing needs to be effective. Marketing should drive people to your business and make them want to spend money.
Regardless of how much you spend on your business with any particular advertising – if it doesn’t drive people to your business it is not effective advertising.
Engaging clients directly through experimental marketing can change the way that you do business for ever.
Consider holding a get together at coffee shops and other activities to get their friends and families involved. Have a dozen different programs for different types of clients and customers. You might have a special program coming out just for the mums that use your services, and then on another day you might have a different program coming up just for the dads that use your service.
You can rest assured that if you engage in some of the strategies that we’ve mentioned in this article that you will get the profits and the performance that you desire out of your small business.
For more information about our business coaching services and how we can drive clients to your door please visit http://smallbusinesscoaching.com
For corporate and performance coaching check out www.LeapingThroughLife.com.au
For a free e-book on ineffective marketing techniques PLUS a FREEW audio program please go to our website by clicking here.
Here’s to your business success.
Keep Leaping Through Life, Warm Regards Coach Cameron.
Do you need money for your business?
As a business coach and CEO of Small Business Master Coaching and our corporate coaching arm, Leaping Through Life, I often see expansion of business and business growth as factors that can hold businesses and their management teams back.
Here’s how you can improve your chances on getting lenders like banks and financial institutions to lend you money to grow your business.
Ensure that your business is healthy and growing and this data is recorded. Make sure you have got your budget in place and all your information is updated.
Make sure that you can measure and prove your cash flow in your business, it is also good to realistically for predict your cash flow position to the bank or lender.
The next thing any bank or lender will want before they lend you any type of money is security. Security is all about risk, you need a be able to show that you can offer some sort of security for them to lend you money or establish or open line of credit against a mortgage or property.
The banks will also look at your honesty. Make certain you are honest with your credit provider, they need to know exactly what you can borrow and if your lending over and above what you can afford to pay back then you will get into trouble and you will be found out.
Be prepared to deal with tighter credit terms in this funding crisis. Raising business funds has become a problem in the wake of the GFC, and if banks and lending institutions are not helping you then it is time to look at other alternatives for small businesses.
Be prepared to provide your tax returns and ensure the tax returns are up-to-date for the last two financial periods. Use your personal tax returns, these are also important to show the bank or lender.
The lender will also check your previous credit history, so make sure at all times you pay off all your credit cards on time every time, regardless of whether it’s a personal credit card or a business credit card.
If you can follow the above, you’ll be able to increase your chances on getting a loan approved with the bank or financial institution. This will help you to grow your business and increase your wealth through investing and financing.
For more information about our business coaching services please go to http://smallbusinessmastercoaching.com
For information about our corporate coaching programs and teambuilding activities please go to www.LeapingThroughLife.com.au
Click here to download your free e-book on ineffective marketing techniques and a FREE audio program on how to social proof your business.
Here’s to your business success,
Keep Leaping Through Life, warm regards Coach Cameron
Improving Systems for Business Performance.
One of the best ways to improve your small business performance and to achieve small business success so you can improve profits and productivity is to weekly monitor your business systems.
Consider the way you do things in your business to make sure that you operate at the best capacity possible.
Ask yourself these key questions:
How do I do business with new clients?
What are my systems for attracting new clients and new prospects to my business?
How well do my systems work for increasing sales and generating more leads?
What are my systems for my programs and policies?
What other systems do I have or need for staff and employees?
Which type of systems do I have in place for when things go wrong or what are my backup plans?
When you look at your policies and procedures systems, design it in such a way that if someone was to come into your business tomorrow, they could look at your systems folder or your policies and procedures manual and operate your business without any instructions from you.
When you can get your policies and procedures folder or your business systems folder reading in plain English of how to run your programs, products and services… you will have an effective business that runs on autopilot and not one that needs your hand to hold.
A business should be about providing you with the freedom to choose when you want to go to work and not to work because you have to and needs you to be there every single day.
If you have to be in your business every single day you have bought yourself an expensive job and you’re not running a successful small business.
Sometime this week look at your business systems to see how you can improve upon them to improve productivity, performance and profits of your small business and achieve its ultimate success.
Keep Leaping Through Life warm regards Coach Cameron
For more information about our business coaching events and membership options go to http://smallbusinessmastercoaching.com – for team building activities and corporate coaching go to www.leapingthroughlife.com.au
Using the web to promote your small business.
The Web is a great place for small business owners.
As a small business coach, I see many small businesses and their owners not taking advantage of the world wide web. This is a great way for you to promote your services and products to a greater range of people.
The best ways to promote your services and products in your small business or organization is to write articles for your business. Article writing is one of the best ways for self-promotion on the World Wide Web. You can list your articles or blogs and then use them in your newsletters or send links to them from your emails.
Having a website and writing articles online is a way of gathering information about your products or services that you can use to steer people to at any point of time.
Articles for small businesses are a great way to promote your services and products and increase your search engine listings. You can even put keywords into your article and mention your business. This can be hyperlinked so when someone does a search for your business name, the article actually and all your other search listings outside of your normal web page show up. This makes you look like the expert in your field compared to your competitors who might only have a webpage.
By doing this process you can actually create many more search engine rankings for your business or organisation.
Small business is about being smart and taking in every single opportunity that you can to promote your products and services. Use the web to your advantage and commit to article writing and improve your business today.
For more information on the above check out our coaching programs at http://smallbusinessmastercoaching/coaching
For corporate coaching and corporate performance programs visit www.leapingthroughlife.com
Keep Leaping Through Life – Warm Regards Coach Cameron
Achieving Small-Business Performance and Success.
As a business coach that specializes in coaching small businesses and supporting small business owners I often see many small-business owners becoming run down from running their small business on a daily basis. The thing they started to provide them with freedom and a choice in life, often when not managed well turns into personal stress, anxiety and pain.
It is important to maintain your optimal health and wellness as a business owner to ensure that you have the amount of energy and vitality that is required to drive your business to achieve optimal profits and productivity every single day of the year.
For you to be a successful business owner and perform at your peak it’s more about having time off from work that is being in at work.
Many small-business owners that I coach in our small business master coaching programs initially struggled with the work life balance and integrating their business successfully with their personal lives.
When I am business coaching with small-business owners I get them to employ a few key strategies to get them thinking clearly and to make sure that they can keep operating successfully over the long term.
These strategies include some work/life balance strategies and some work/life integration tools.
One of the strategies that I get small business owners to engage in immediately as I start coaching them is to take one day or shift off per week, each and every week. Just by taking an afternoon or morning off throughout the normal working week you will be able to drive your business harder at work and become more effective on the other days.
Typically these days off might be around midweek. I find that this is the best one to have off for me personally. Some people like to getaway early on Friday and only work Friday morning in their small-business and have Friday afternoon.
You decide what’s best for you and your family and loved ones. The idea is to not engage yourself into more work activities, however the time off is to spend with your family and loved ones to do stuff that you enjoy doing.
There is still plenty of hours in the week in which you can do your work and if you are running a small business successfully you shouldn’t have to be there every single day to hold its hand and spoon feed your employees.
The next strategy that I encourage small-business owners to take on board as I start coaching them in our small business programs is to add a date night once per month with their loved one, their husband or wife, or their significant other. This date night once a month ensures that they have some time away so that they can recharge and rewind with someone they truly care about and enjoy being with.
Again the idea here is not to talk about or discuss work activities, but just to enjoy the company and the atmosphere that you create together with your loved one. Nobody on their deathbed ever wishes they spend more time in the office, it is the time you spend with your loved ones and family that matters the most in the long run.
Business owners typically get very busy running their small businesses and managing their teams and therefore often forget about those that are very close to the and in their family. It is important to diaries and block out time with your family and loved ones just like you would block out time for your work commitments or team meetings. Use these date nights every month to spend with your loved one and reconnect with them on a more personal level.
The next strategy that I start talking to small-business owners about to ensure they have a successful and a balanced work/life integration is to make sure they have one weekend off every eight weeks. This weekend off is a time when they get to go away with their family or loved ones on the location other than the normal place of residence.
You can go somewhere simple that might be 30 minutes to an hour drive away from where you currently live. It does however; have to be a difference environment into what you normally would look at and be around. The idea here is to travel somewhere you haven’t been before, to see things you haven’t seen before, and to experience things you have not experienced before.
This will help you rewind and relax and make you a more effective and efficient team leader. Remember though you must diaries this and make sure it is something that you book in with your partner and all your family on a regular basis, and it must have a once every eight weeks and it should be for a minimum of two nights. So that’s two nights away every eight weeks to a place that you like to go that you haven’t been before so that you can rewind, recharge and relax.
This is a great work life balance strategy that I encourage everybody to do.
The last technique that I get small-business owners to implement straightaway when I start coaching in our small business master coaching programs is to book in their annual leave in advance over and above their staff or the other team members annual leave days.
Often small-business owners will juggle their own annual holidays around their staff. As small-business owners we take on all the risks and all responsibilities and yet we often are last ones that choose a date for annual leave. I encourage all small-business owners to take at least four weeks off every year; ideally you should be on annual leave either 2 x two week blocks or 4 x 1 week blocks. This excludes your holidays which are public holidays at Christmas and Easter. These are actual annual leave days for you to enjoy with your family and loved ones so that you can travel and enjoy your life. Traveling is a great way to see and experience new things and when you are relaxed can come up with more ideas and concepts about your business.
If you are a small-business owner and you’re running a successful business, then why not take advantage of this strategy and book in an overseas trip every year, if you’re not at the stage where you can book an overseas trip every year, considered doing it maybe once every second year. Remember being in business is more about just working hard every single day, you need to make sure that you keep performing at your absolute best as a human being, the more effectively you operate at work the more profits your business makes.
When running a small business we limit our own potential and creativity because we are so dead and busted just from running everyday routines.
Small business success is not always about working harder to make you more money, in small-business sometimes the opposite is true. You need time now to recharge, rewind and relax to be successful and to keep performing at the top of your game. Get started today and employ the above strategies to make sure you maintain a successful work life balance in your working and personal life.
For more information about our small business master coaching support and programs or to bok into a workshop or workshops please visit http://smallbusinessmastercoaching.com/
For information about our corporate coaching programs and team building events please go to www.leapingthroughlife.com.au
Here’s to your business and life success
Warm regards Coach Cameron
PS for a free e-book or a free audio program please go to our website and download your copy now by clicking here.
Managing others by managing yourself.
A lot of managers in the corporate world and also in small-business actually let themselves down on a regular basis in the way they manage their teams because they don’t manage themselves well.
In our Leaping Through Life corporate coaching programs and our Small Business Master Coaching services, we have seen some leaders of organizations who can’t even make their own sandwiches for lunch, or keep their own workspace tidy and yet expect others to show initiative and work. How you manage yourself will determine how you manage others in your small-business or your organization.
Clearly you need to work on your management skills and every single day. You should be investing in management courses, leadership audio programs, and informative personal growth books to make certain that you are the best manager within your business, small business, or organization.
I know many adults who can’t even make their own lunch or breakfast and yet are trying to manage a small to medium business. If you can’t manage your own health and your weight, how do you manage a business with 20 or 30+ employees? At some point your health and wellness will give in on you. When looking at ways to manage yourself you must always start with your own health and vitality.
If you lack the health and vitality that you need to manage others, you will not be able to keep the pace up forever. At some point you will break down physically, emotionally, mentally, psychologically. Your team is only as strong as its weakest link. If the weakest link happens to be the manager, then the business or organization has all sorts of problems coming in the future.
You need to make sure that you manage yourself on a daily basis. Look at some of the ways at which you do some of the things that you do each day. Do you make it hard for others in your workplace? Do family members have to continually do simple things for you? Do you take on extra work without feeling the additional stress? Are you able to inspire and lead others in an activity on an ongoing basis without feeling stressed or broken down?
When you address some of these key points about managing yourself and you can improve your potential as a business owner or business manager and have the revenue and profits of your business potentially skyrocket.
The potential and growth of your company, organization, or small-business hinges on your performance as a manager.
If you can’t manage yourself effectively, if you let your health and vitality get run down, if you let your own self-esteem go down, if you’re not looking after yourself mentally and emotionally – at some point you will not be able to manage others because you are not managing yourself.
Remember the key to managing others really well is to look for ways to manage “you” first and foremost.
When you manage yourself like nothing else, everything else will flow.
Start today by making a couple of key decisions about how you are going to change so that you can be an effective leader and manager within your organization or small-business. Come up with five new distinctions that you can do and strategies that you can employ immediately to make sure that you are more of a successful leader, manager or business owner.
Remember for more information about our business coaching support and small business coaching services please go to http://smallbusinessmastercoaching.com and download your free e-book on effective marketing techniques.
Keep Leaping Through Life. – Warm Regards Coach Cameron.
How to Design a Marketing Campaign for Your Small Business.
Small Business Master Coaching and Small Business Coaching Services should be about supporting small business owners to increase performance and profits. A good business coach will also address the work/life issues that many small business owners struggle with. When I am small business coaching I see a lot of professional people who are good at their trade but not necessarily good at things like marketing and branding their small business successfully. Often times it is a matter of they don’t know where to start or what needs to be done first.
At Small Business Master Coaching, as a business coaching service we specialize in helping and supporting small business owners and management professionals through the areas that they are technically good at, and also the areas that they might not be good at, like dramatically increase the profits and revenue in your business through marketing strategies that cover both online and offline activities. For more information visit http://smallbusinessmastercoaching.com/
Here are some simple tips that you can use immediately in your small business to dramatically increase the amount of potential prospects and clients
These simple and effective small business marketing strategies will drive people to your small business which will dramatically increase your revenue and the productivity within your small business. Business success rides on successful marketing techniques. If you’re not marketing and branding your business on an ongoing basis then your small business will be out of business within a few years…
#1 – Create a day of the week to design a small business marketing timeline. When you create a marketing timeline you know exactly the time and activities you’ll need to hit on at certain times within the timeline. This gives you an accurate picture of the small business marketing campaign and to execute that task at exactly the right time.
#2 – Promote Yourself. There are many ways in which you can promote your small business both online and off-line. The most effective ways to promote a small business off line is to engage in some unique workshops, classes or activities that get people involved. Consider putting on a business boot camp where you can get people along to experience you or your service.
#3 – Capture Details when people visit your small business website. When people visit your small business website the opportunity should be there for them to buy into some product or service at a low-cost or no-cost. Maybe it’s a free e-book, or a free report, or a free diagnostic, or even a free product or additional service that they get just for making an inquiry. You have to make sure that your small business webpage caters for them to download the free product automatically and it has the potential to capture their information at the same time. Information is the new gold in the new decade. The information that you get from them you can use within your marketing campaign in the future. You need to be able to capture their name, their address, their phone number. You can then use these details to send them future specials and offers to promote your products and services.
#4 – Start your small business with a small business referral program. This small business referral program is a great way to introduce new clients and customers to your business. You get to reward your current clientele and your current customers by offering a reward for when they bring new people to your business. Word-of-mouth is the most effective advertising medium that is available to small business. When people are talking about your small business out in the public to their friends and family, you’ll generate more leads than you can imagine. So the idea is to create a referral program that gets people talking. The more outrageous that you can make it and the more you offer – the more your current clients will be referring people to your business or your products and services, and the bigger this referral program will be for increasing your business profits. You can make your small business referral program unique to your business and its service and products. Small business thrives and needs an ongoing list of buyers and clients. If you don’t have regular clients or customers you’re not in business. Your program should reward those who refer their friends and family to your business, and it should also reward those new clients and new customers that come along for the first time. Remember to make it outrageous and exciting to get people talking about it to their friends and their family members.
#5 – Use joint ventures to your advantage. When you align yourself with other motivated small business owners you can create more customers and more clients and more buying opportunities for both parties. The joint venture should be with someone who is not in direct competition with you, or even in your industry, but it is of great benefit to both parties. The benefit is that the clients and customers are the biggest winners. When you do a joint venture with another small business owner, the public are the real winners, as they get a discount for using your business, and then they get a discount or a special offer for using the other business, of which would not have happened if you did not set up a joint venture in the first place. An easy way to do a joint venture would be like this; Buy $100 worth of product from business “A” and you will receive “X” percentage off a product or service at businesses “B”. This offer is limited and must be presented before the end of this month. You can see how this joint venture would work easily to create extra customers and clients to your business without even spending any extra money.
Small Business Master Coaching is about supporting small business owners to be the best they can be, both in and away from their business. While the above five simple, but effective, small business marketing techniques, you can generate more profits and increase your daily revenue in your small business.
Remember if you would like more information about our business coaching products and small business coaching services please go to http://smallbusinessmastercoaching.com and download your free e-book on effective marketing techniques. Here’s to your Business Success – Keep Leaping Through Life.
Warm Regards Coach Cameron.
How to have a better than great day.
At Small Business Master Coaching we teach and support managers and business owners to improve their profits whilst lowering their stress levels. There are certain things that you need to do to your body and mind to ensure that you have a better than great day every single day.
As a business owner or a professional corporate worker you need to ensure that you operate at your peak performance every single day. There are a few key strategies that you can employ straightaway to make a difference in the way you feel in your life today and forever.
- Drink more water. Water is a power all its own. Most of your body is made of water and your brain needs water. To function effectively as a corporate worker or a business owner you need to drink water. You should be aiming for 8 to 10 lies of water per day every single day.
- Invest in yourself. Ensure that you spend time investing in your knowledge and make sure that you know what books and audio programs you need to read and listen to so you can become an expert in your chosen field. When you grow your potential as a human being, you will be worth more to your company, organization, and small business. One of the best ways to raise performance and productivity in your work place is to improve your own individual performance and knowledge. Investing in yourself, is one of the best investments that you can make.
- Have a positive mindset. That is not to say that you will not get challenges come your way, however it is critical for you to be successful you need to make sure that you have a positive mindset each and every day. A positive mindset will allow you to see opportunities that others will not see. It will allow you to overcome challenges and obstacles like never before. You’ll be able to see how you impact other people effectively because of your own positive mindset. The mindset however does not mean bad things will my happen in your day. It does mean however that you are able to overcome these problems and challenges more effectively because of the mindset that you have adopted. With a positive mindset you believe that anything is possible when you set your mind to it. Practice today by having a positive mindset with any challenge or problem that comes your way – remember everything is a lesson to be learned. Look at everything as a positive opportunity to learn something from.
- Move your body on a regular basis. When you let your body move, you make your body stronger for longer. You will increase your workplace stamina and ability to focus. You should be aiming for one hour of exercise 5 to 6 times per week. Your exercise regime should include three cardiovascular sessions per week where you are working out at about 60 to 70% effort. This includes bike riding, surfing, jogging, running, swimming and activities like these. The other 2 days per week you should be doing resistance training. This does not however have to be done in a gymnasium. You can do resistance training right at home in the lounge room with push-ups, sit-ups, star jumps, squats, and lunges. For information about own body exercise type in “own body exercises” in Google and have a look at the videos that are online. I would highly recommend own body exercises for anyone that wants to strengthen their body. When you move your body as a small-business owner or corporate professional, you get to enjoy having a strong mind and a strong body. The fitter you are physically, the more that you can handle when you’re at work and throughout the day.
There’s our top tips for being an effective leader I hope you got a lot out of them for more information about our business coaching services please go to http://smallbusinessmastercoaching.com or visit our corporate coaching and team building website at www.LeapingThroughLife.com.au .
Keep Leaping Through Life – Warm Regards Coach Cameron
Personal Management Levels
Hi Coach Cameron here, you know that when I travel around as a business coach I help many people excel in their small businesses in many different areas and improve their profits, productivity and performance. The area that I think a lot of business people struggle with is the personal energy management levels.
In your business it is vital that you put your best foot forward every single day to ensure that your business operates to the best of its ability. The hard to run a business if you’re suffering from poor energy levels which will stop business growth and performance and also make you feel like crap.
One of the best ways I know to change an under performing business is to change the personal energy levels of the people in charge. The energy that you bring to your business will determine the success of your business over a long period of time.
By improving a few key points in your business you can proportionally improve the amounts of clients, profits and money you make. Consider this – your business or company is limited by the amount of energy that leadership can bring into it.
Here’s my top five tips to improve any business owner or corporate managers energy and performance levels to drive their business and company forwards:
- The best way to start your day is eating water rich foods for breakfast. What I like to do in the morning is to have some watermelon, grapefruit, maybe some kiwi fruit and finish it off with some strawberries. It is a sure fire way to have an abundant amount of energy at the start of your day. You can select any water rich fruits, but these are a couple of my favourites. Regardless of how felt when I went to bed or if the children keep me up all night – eating these power packed fruits just changes my energy levels so that I start the day in the best possible way!
- Drink water throughout the working day. Most people will stop to think that this is a no-brainer. These days everyone is educated on the importance of hydration however I do reinforce this strongly to those business people who are struggling with stress and work pressures. Your body is made up of over 70% of water your brain is the majority of water so your body just needs it! For you to think and function efficiently and effectively throughout your day as a business leader you need to make sure that you’re well hydrated every single hour of your day. Have a glass of water before you eat anything throughout the day. You also need to make sure that the diuretics like coffee and tea you consume excess water. For every cup of coffee or tea you have you will require two glasses of water to get your body back in balance.
- Be positive. The way in which you think throughout the day will determine how you react to challenging situations. If you can think and focus on positive outcomes when challenges arise and believe me, in business, they will rise you, will be able to deal with them more effectively. You will always get the things done with a positive state of mind then you will with the negative or a worry mindset. As a business owner your business depends on you to be at your best every single day. You need to be at your best mentally and emotionally. One of the best ways to do this is to focus positive outcomes every single day and to be a positive person to your clients. Be a positive person to your employees and be a positive person to your management and your teams.
- Become more creative and be inspirational. Another great tip for growing your business is to try different things more often. Many business owners get stuck on a certain income for their business because they fail to try new things out in their business. Think about some of the marketing you have done in the last 12 months. Have you been doing traditional marketing that’s not for making many dollars? How about you try something unique and different? Ask yourself a few key questions…Questions like – what can I do with my social networks to find more clients or promote my business?
- Be a Leader and be inspirational. When you’re a leader you like must be inspirational to other people – in fact a leader’s job is to inspire people to work hard and to complete any given tasks in a certain time frame. It is hard to lead if you’re someone that lacks motivation yourself. You need to make sure that you are doing things in your personal life that fires you up mentally, emotionally physically and spiritually. You need to get some good news into you. You need to read some good books, listen to some great audio programs, and go and invest in some excellent coaching. You must grow your potential as a leader so that you can have an impact on the people who are around you. When you can inspire people and lead people effectively your business will explode off the charts.
Well there you have it – my top five tips for being an effective business owner. I know that you will get a lot out of these five tips when you apply them in your life and your business. Until next time, keep leaping through your life – Coach Cameron.
www.smallbusinessmastercoaching.com (business coaching programs and resources)
www.leapingthroughlife.com.au (corporate coaching and team building events)
